Why We Choose to Freeze Our Meat: Preserving Farm-Fresh Flavour and Quality

At Copas Farm, we take great pride in the quality of the meat we produce and sell. From field to fork, we’re committed to offering our customers the very best—meat that’s not only locally reared, but full of flavour, tenderness, and nutritional value. That’s why we’ve chosen to freeze much of our meat: to lock in the freshness at its peak and ensure every cut you take home is as good as the day it left the butcher’s block.

Freezing allows us to continue delivering meat that reflects our high standards, no matter the season or demand. It also helps us reduce waste, improve sustainability, and give you greater flexibility in how and when you use your purchases. Far from being a compromise, frozen meat—when done properly—is a thoughtful and practical choice, both for us as producers and for you as a home cook.

Preserving Quality Through Freezing

Freezing is one of the most effective ways to preserve the natural qualities of fresh meat. When meat is frozen quickly after preparation—using a method known as flash freezing—tiny ice crystals form that don’t damage the cellular structure of the meat. This means that when you defrost and cook it, the meat retains its original texture, succulence, and flavour.

We freeze our meat at the optimal time—usually within hours of butchery—to ensure it’s preserved at its very best. It’s our way of capturing that farm-fresh quality, so whether you’re buying steak, sausages, or roasting joints, you can trust that nothing’s been lost along the way.

Freshness You Can Taste

One of the most common questions we hear is whether frozen meat tastes as good as fresh—and the answer, quite simply, is yes. When handled and stored properly, frozen meat can be virtually indistinguishable from fresh. Because we freeze at the right moment, we’re able to lock in all the natural juices, proteins, and fats that give our meat its rich, satisfying flavour.

So whether you’re planning a Sunday roast or stocking the freezer for the week ahead, you can be confident that you’re getting the same great taste and nourishment we’re known for.

Safe, Sustainable, and Flexible

By freezing our meat, we’re also making more sustainable choices. It allows us to reduce food waste, extend the life of each cut, and better manage our stock throughout the year. This helps us stay true to our values—using the whole animal, honouring the work of our farmers and butchers, and delivering high-quality meat without compromise.

Importantly, freezing doesn’t kill bacteria, but it does stop it from multiplying. That’s why we always recommend defrosting meat properly—in the fridge overnight—and cooking it thoroughly.

A Thoughtful Approach to Modern Butchery

We know many of our customers care deeply about where their food comes from and how it’s treated along the way. Choosing to freeze our meat is just one more way we honour that trust—by protecting the quality of what we produce and giving you more control in your kitchen.

So next time you see our frozen cuts, rest assured: they’re full of everything you’d expect from our farm—flavour, care, and craftsmanship, frozen at their finest.